Management Team

Alki David
Chairman
Alki David conceived 111Pix and has developed the business model driving this revolutionary new service. Alki stars in major Hollywood films and mini series as well as writing, directing and starring in his own independent movies.
Highly experienced in traditional commerce and banking, Alki David brings a unique blend of artistic and commercial acumen to the company that he has created.
Tony Lytle
Director of Sales
Tony Lytle has worked in international sales and distribution with ITC Entertainment, Sony, Fries Entertainment, New Line Cinema, and J&M / In-Motion Pictures. Tony has been responsible for the licensing of feature films, TV movies and series for theatrical, video & DVD and all forms of broadcast in all international territories.
Gary Shoefield
Director of Programming
Gary Shoefield, who was previously with online niche video outfit Aggregator, is responsible for identifying and acquiring content for 111Pix.com and its VoD portal Filmon.com.
Mr. Shoefield has held a number of roles with major media companies, including Warner Home Video and Polygram International, and was most recently director of programming for Granada Sky Broadcasting. He was also an executive producer on the Ant and Dec movie Alien Autopsy.
Nickolay Kutovoy
Technical Director
Professor Nickolay Kutovoy has project managed many large scale IT systems ranging from military, mobile telephony and advanced integrated network applications, coupled with object relational databases management.
Professor Kutovoy leads several teams of software developers and Network engineers in developing the 111PIX/FilmOn Networks.
Paul Taylor
Senior Sales Executive
Paul¹s 22 years in media have seen him work for the leading Regional Press sales house (AMRA) before moving to The Collins Partnership as Media Director.
His experience is in buying for predominately large direct response accounts including Churchill Insurance, Admiral Insurance and Cellphones Direct. He also worked on 2 global brands Sun Microsystems & Oracle.
Paul is also credited with the creation of the mobile phone off the page marketplace in 1992 which allowed for the mass distribution of phones and contracts direct rather than through traditional high street providers.
Steve Cannaford
Senior Sales Executive
Steve¹s 23 years in media has seen him work for a number of different agencies — from large media independents to smaller direct Response specialist.
Steve spent just over 7 years working for Carat handling accounts such as Franklin Mint and Britannia Music, ASDA and News International before moving on to become Managing Director of Mansfield Lang Direct, working with clients like Ladbrokes, Waitrose Wine.
Julie Ford
Program Manager
Julie has over 10 years of varied media experience working with companies such as, Sky, BBC, ITV and Channel 4. At FilmOn Julie is PA to Gary Shoefield, the Director of Programming and is responsible for overseeing the encoding and uploading of all titles onto the VOD portal.
Claudia de Brito
Director of Operations
Claudia has worked with Alki David for most of her professional career. As well as overseeing the day to day running of Full On Entertainment, Claudia she also assists the Film sales department during the various international film and television markets which take place throughout the year.
Rami Youniss
Technical Manager
Rami has a degree in broadcasting and digital technology. At FilmOn he is an integral part of the technical team, responsible for managing the encoding and uploading content management team.
Rami is also a film editor and directs and acts in his own independent movies.
Filmon.com Customer Service Staff
Filmon.com Customer Service Staff online day and night to trouble shoot your customer care needs


